In this tutorial, I go through the process of vectorizing a logo in Adobe Illustrator and setting it up properly to be used in Cinema 4D. I then jump into Cinema 4D and show you the steps in making that logo 3D using the extrude nurbs.
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In this tutorial I go through the most important tools I use in the toolbar and how I use and interact some of the other pallets into the workflow alongside the toolbar. Just some basics to get you started and more comfortable with using and learning Illustrator.
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I’m so excited to hear that Lift Motion is getting some recognition as the cover story in Screen Magazine. They deserve so much more but I know it’s definitely an honor to be recognized in such a well known industry publication. I’ve been a fan of Lift’s work since I was introduced to some work they did for the Chicago Motion Graphics Festival ‘08. Lift_MGF08_intro CHECK OUT THE ARTICLE “Studio on the Rise: Chicago-Based Lift Motion Design Offers Clients Something New”
]]>I share a little background and history behind my career endeavors and cover what pushes me to become the best creative I can be as well as my current goal I set out for myself in becoming a great motion graphics designer. I talk about how Digital Kitchen started me on this journey to become a motion graphics designer through an article about them I came across in 2004. From that article I became inspired to research and learn about the art of motion graphics. A creative individual is who I am and grew up to be and shaping and morphing myself in the direction I want to go creatively is completely in my hands. This love and passion for creativity is what drives me in my career and since that article I’ve decided to move that creative path towards Motion Graphics. What Inspires you? What are your passions? Own those passions and make them a part of your life. Life’s to short not to wake up every day and do what you love. Share your passions and what your doing to make those passions a part of your every day life in the comments section below so that we all can learn and grow from them.
]]>Just a little inspiration for everyone. Created by Elastic based out of Santa Monica, CA. fun, playful, colorful, and interesting shapes and contrasts. I love this. Anyone know how it was created? Any details on the production of this spot? I like the whole jazz music aspect of it as well.
]]>This is a quick tip to show you how to properly screen colors in Adobe Illustrator. Make sure your working in the CMYK color space, use spot colors that can be matched at press, pick a color and screen it with a percentage. DON’T USE TRANSPARENCY!
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I needed a break from working on this project and found it to be a great opportunity to show you a little bit of my workflow in After Effects. I cover precomposing to make organizing files and manipulating them as a group a whole lot easier. I also show you how small keyframe tweaks can really give character and life to your animation.
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